On September 24, 2021, Law & Trade A2B Forum organized by the Ukrainian Advocates’ Association was held.
Lawyer of Doubinsky & Osharova, Chairman of the Intellectual Property Committee of the Ukrainian Advocates’ Association Anastasia Kazankina spoke about how intellectual property could help to protect business:
- why is it important to register intellectual property rights?
- what are the advantages of registering intellectual property rights?
- what to keep in mind in order to get maximum protection for IP objects?
- how many IP objects can be combined in one product?
- what are the scope and terms of protection of IP objects?
- what is the advantage of combining several types of intellectual property to protect the product?
Anastasia concluded by encouraging the businesspersons to be particularly sensitive to the intellectual component of the product of their business and to protect intellectual property at an early stage of development of the business: “Big business actually became big mostly due to protection of its intangible assets in the time when the business was a small one”.